I am a London-based senior product designer with 14 years of experience in native apps, responsive web design, and end-to-end experiences. Highly skilled in creating value and enjoyable user experiences through strategic thinking and UX/UI expertise, I believe that good design emerges when the needs of clients and users are fully understood and addressed through effective design methodologies and visual elements.
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- Functional and aesthetic pleasing user experience design
- Simple and clean design style
- Evidence-based approach through research, workshops, and testing
- Experienced in designing for FTSE 100 companies and startups
- Clients span across healthcare, music, gamification, insurance, e-commerce, food, IT, bio-infrastructure, charity, and the arts
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